International hotel sets opening by mid-year

By JADE LOPEZ, Reporter

AN international hotel chain in Cebu is targeting commercial operations by the middle of this year as refurbishing works of the hotel is now 80 percent complete.

Radisson Hotel Cebu general manager Grant J. Gaskin, he said that they will finally start their much anticipated operation by middle of this year after the refurbishing and refitting works of the former Sheraton hotel structure is finished.

Radisson Hotel Cebu is owned by the SM Investments Corp. (SMIC), the hotel investment arm of the SM Group but will be managed and operated by the Carlson Hotels Worldwide-Asia Pacific.

Gaskin said the hotel will open with 400 new rooms including itd world-class amenities.

“Radisson Hotel Cebu is built for today’s world and it has all the amenities of an international hotel,” he said.

Radisson will employ 340 staff to man hotel operations. Gaskin said the hotel management is considering hiring Cebu-based workers to help generate jobs to locals in the area.

Amid global financial crisis, Gaskin said the hotel chain is poised to penetrate Cebu’s hospitality industry foreseeing a “booming” tourism industry for Cebu in the coming years.

Situated across the SM City Cebu Mall, Radisson Hotel Cebu will cater 50 percent to the commercial market composed of the business and corporate clientele and another 50 percent for the leisure or travel market segment.

Radisson Hotel Cebu is still applying for DOT accreditation and when it finally opens on the middle of this year, the hotel will be the first Radisson Hotels & Resorts property to open in the country.

SMIC and Carlson also have agreements for the management of two SM hotels in the Mall of Asia complex in Pasay City and these will be the Regent Manila Bay and Radisson Manila Bay which are scheduled to open within 2010.

Carlson Hotels Worldwide-Asia Pacific is one of the world’s ten largest hotel operators and it runs five hotel brands in the region including the Regent Hotels & Resorts, Radisson Hotels & Resorts, Park Plaza Hotels & Resorts, Country Inns & Suites By Carlson, and Park Inn and it manages 9,000 rooms and has more than 10,000 more under development within the Asia-Pacific.

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