BANILAD Town Centre (BTC) joined the rest of the world in observing Earth Day, and also joined the global campaign for environmental consciousness and in giving an avenue in community involvement towards solving ecological issue.
As its way to take action and advocate for civic participation to defend the “Green Generation,” BTC has lined up a 12-day campaign that kicks off on Wednesday, April 22, the International Earth Day.
Cebu City acting mayor Michael L. Rama and Mandaue City mayor Jonas C. Cortes will lead BTC officials as well as owners, operators and managers of BTC tenants in a “Go Green” tree planting activity at selected spots at the BTC Green Park, the mall’s parking area.
Regional executive director Leonardo R. Sibbaluca of the Department of Environment and Natural Resources (DENR) will also take part in the activity, along with Isabelo “Boy” R. Montejo, regional technical director for forest management services, and city environment and natural resource officer (Cenro) Loreto A. Rivac.
Acting vice mayor Hilario Davide III of Cebu City, vice mayor Carlo Pontico C. Fortuna of Mandaue City, councilor Leah Oauno Japson of the Banilad district, and Banilad punong barangay Mary Luz I. Tabar have also been invited to the activity.
The guests will also formally open the “Earth in The News” exhibit of the members of the Press Photographers of the Philippines-Cebu chapter.
Greepeace and the Coastal Conservation and Education Foundation will also open separate exhibits that would advocate for their respective missions that are attuned to the core objectives of the Green Generation.
The Green Generation is a two-year campaign of the Earth Day Network that culminates in the 40th anniversary of Earth Day in 2010.
It promotes a Carbon-free future based on renewable energy, responsible and sustainable consumption, and creation of a green economy through green education.
PHAT Thursday, a new family resto-bar, will host a Green Meal for the guests after the ceremonies. Colours Digital Foto also supports the project of the neighborhood mall in Banilad-Talamban district.
The entry of BTC in the “Go Green” campaign is made possible through the initiative of Junior Chamber International (JCI) Cebu-Mactan Channel led by Emi Rose R. Parcon, its 2009 president.